
Audacity offers a range of presentations and workshops
on branded thinking, brand-aligned culture, new thinking
for business and prospecting for corporate advantage.
Presentations and workshops
NEW! Not content with content
Companies spend thousands on their websites, and yet the content for far too many of them is trite. No personality, cliches, self-aggrandising, undisciplined space-filler. Join us for a brand new full day workshop that explores how to brand your way onto the internet and into the hearts of your customers. From the branding strategy behind the site to the words themselves, the technology that brings the presentation alive to the updates that keep it fresh, this workshop will help make sure your website is always on brand, online.
Singing in your rain
The business case for building a unified and purpose-focused brand aligned culture. A real eye opener for those who somehow think brand is warm, fuzzy stuff that doesn’t do anything for the bottom line. Available as a presentation only (1 hour) or as a half day workshop. Read the article now...
Brandwriting …
So you’ve got a new brand, but you’re not convinced your communications people fully understand the opportunities? This day long workshop brings corporate commissioners (those who commission communications) and communications creators (those who do the work) together for a day to talk through the implications of your new positioning. A perfect way to make sure the people who work on your account at your advertising agency, direct marketing company, public relations firm, web agency and design firm are all singing from the same songsheet.
OK, who hid the creativity?
Policies, processes and procedures have their place. But if you think that finding a compelling reason for your customers to prefer you is an A-B-C thing, then do we have news for you! In this fun day long workshop, we talk through how you can reframe your business thinking and success model by blatantly plagarising from other sectors and other sources of inspiration. You won’t believe where you can find creative competitive advantage.
Audacity sessions
The power of Audacity’s “pusher” approach is that we can organise specific brand, culture, communications or human dynamics workshops that focus on your sector, market, workplace, culture and opportunities. A great way to hone in on your issues and exactly what needs to be achieved before you start paying the consultants. As short or as long as you want it to be!
The case for courage
The presentation version of our white paper on branded courage. A straightforward introduction to the phenomenon of brand. Perfect for those who still think we’re talking about a logo! Available in three versions: diet (20 minutes), light meal (1 hour) or buffet (you tell us). Read the article now...
Want to know how others find the Audacity style? Email us at push@audacity.co.nz. Or call us in Wellington, NZ on +64 4 801 7720.
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