We’ve been working with the Voice team on a range of architecture projects focused on maximising the brand equity of one of New Zealand’s most trusted brands. Key to getting this right is clearly articulating the role of the masterbrand.
An exciting opportunity to link Southern Cross’ commitment to health and wellbeing to the expansion of an already successful wellbeing program in schools. A great example of forging a powerful branded partnership.
Melon Health is part of a new era of companies looking to advance wellbeing through technology. We teamed up with Foundry to help the Melon Health team define and articulate key elements of their brand and cultural DNA.